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Become a very important

pizza person.

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Connie's Pizza

Connie's Pizza is one of Chicago's best known pizza restaurants. However, their website was averaging a bounce rate of 53% every month. Idea Booth redesigned the site with the goal of lowering that number, helping customers smoothly through the sales funnel.

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We trimmed the fat from the site, de-prioritizing links not associated with the sales funnel and modernizing the aesthetic. Mouthwatering photography and fun graphics now entice the customers.

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The results immediately spoke for themselves, with the average monthly bounce rate dropping from 53% to 22%, and fans spending less time fumbling around the site.

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